Who Wants to Be a Toys R Us Church?

Who Wants to Be a Toys R Us Church?

I guess we all grew up. Too soon? Toys R Us is closing its doors, so there will never be another Toys R Us kid. Sad isn’t it? If you’re feeling especially nostalgic but also want to reflect the emotions of the moment, here’s the famous jingle done in a minor key to...
Mailchimp has Segments. Like a Worm.

Mailchimp has Segments. Like a Worm.

Mailchimp is more than just a way to send pretty emails. Of course, the prettier the email, the bigger the chance it will do poorly it seems lately. It’s all about getting the right content to the right people at the right time in the right way. That’s where the more...
Before You Launch into Mailchimp for Email…

Before You Launch into Mailchimp for Email…

I love Mailchimp. For all its power, Mailchimp can be a bit overwhelming for those who have never used it. The tendency is to charge ahead without thinking it through, but I’m here to grab the chimp by the tail and lay out the details before you get going. Of course,...