35: Creating Personas To Guide Your Digital Strategy w/ Barbara Carneiro
THE SEMINARY OF HARD KNOCKS PODCAST with Seth Muse and Meagan Ranson
Church Communications | Marketing | Social Media
Helping you find common ground with your people so you can empower them for spiritual growth.
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Barbara started an agency that helps businesses, non-profits, and churches connect their message with their communities and customers. In this episode, we discuss the often forgotten or overlooked first stage of crafting great websites, social media posts, and ads: Personas.
Personas are a fictional character based on what you think the center of your target audience is. Find out how to create personas that help you make better digital decisions in this episode!
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